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Privacy Policy for J. M. Blum

Last updated – 2020-01-21


J. M. Blum
J. M. Blum is a trading brand of BlumWellens BV
BlumWellens BV
Blgit push originumWellens BV means: BlumWellens BV, Hoveniersdreef 71 Heverlee Belgium 3001
All web pages served from or its third-party tools
General Data Protection Regulation Act.
Data Controller
Data Controller means the natural or legal person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any personal information are, or are to be, processed.
Data Processor
Data Processor means any natural or legal person who processes the data on behalf of the Data Controller.
Data Subject
Data Subject is any living individual who is using our Service and is the subject of Personal Data.


Principles for processing personal data

Our principles for processing personal data are:

What personal data we collect and process

BlumWellens BV may collect several different types of personal data for various purposes. Personal data may include, but is not limited to:

This Website or its third-party tools process personal data (e.g. browsing data, IP addresses) and use cookies or other identifiers, which are necessary for its functioning and required to achieve the purposes illustrated in the cookie policy.

You accept the use of cookies or other identifiers by continuing to use the Website.

How we use the personal data

BlumWellens BV uses analytics and marketing technologies to improve our website, our content, and deliver the best experience for you. To do this, we may use the collected personal data for various purposes, including:

Please be advised that we use Google Analytics to collect and analyse anonymous website usage patterns. We do not combine this data with any other data we may collect about you. We also do not share with Google other personal data of yours (such as your name or email addresses), or data that permanently identifies a particular device you may be using.

Continued use of the Website is considered consent to the use of Google Analytics. Please read their privacy policy should you have concens related to their service.

BlumWellens BV legal basis for collecting and using the personal data described in this Privacy and Data Protection Policy depends on the personal data we collect and the specific context in which we collect the information:

Retention of personal data

BlumWellens BV will retain your personal information only for as long as is necessary for the purposes set out in this Data Protection Policy.

BlumWellens BV will retain and use your information to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our policies.

Data protection rights

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. If you wish to be informed what personal data we hold about you or if you want data to be removed from our systems, please contact our Data Protrection Officer:

Jesse M. Blum
Hoveniersdreef 71
Heverlee Belgium 3001

In certain circumstances, you have the following data protection rights: